11 questions to Diane Ducasse

October 1, 2020

11 Questions to Diane Ducasse, founder of DA/DA

Your label in one sentence
DA/DA is a men’s wardrobe for women, a chic casual look, structured and timeless cuts, colorful and assertive fabrics, Japanese inspirations and responsible fashion.

Define fashion in one sentence or one word
Fashion for me is a permanent cyclical movement that translates the codes of our society.

What you love in fashion
Freedom.

 What you hate in fashion
Appearance.

What do you believe in, in 2020 (in 2 or 3 words)
In more solidarity.

What is a fashion show for you?
The highlighting of a collection.

What is a fashion week for you?
The celebration of a new season and the realization of a new collection.

To sell online, for you, is…
Speak to a wider audience.

What did you learn from COVID 19?
That nothing is set in stone and that we are free to change our mechanisms and ways of thinking.

A victory these last months?
I won a lot in backgammon during confinement. 😉

A wish for the upcoming months?
May COVID disappear as quickly as it happened and resume our lives with the understanding of these past few months (and stop raining!)

Thanks to Patrica Romatet, IFM Labels

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