Your project/label in one sentence.
Kwaidan Editions explores the interiority and strength of a woman’s vision.
Define fashion in one sentence or one word.
Creating and Losing Illusions.
What do you love in fashion?
That it is restless and always in a state of change.
What do you hate in fashion?
Always late and never enough.
What do you believe in, in 2020?
Authenticity, Resilience and Being Right Sized.
What is a fashion show for you?
A climatic spectacle where everything comes to life in a moment.
What is a fashion week for you?
The craziest week of the year x 2.
To sell online, for you, is…
Not the only solution but an inevitability.
What did you learn from COVID 19?
Looking inwards instead of outwards.
A victory these last months?
Production and deliveries were on time.
A wish for the upcoming months?
Not to forget what we learned during these past months.
Thanks to Patricia Romatet, IFM Labels