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Brand presentation

A brand that explores the duality of all things, the relations between matters and beings, always in a more philosophical way.
RUI always finds beauty in the imperfection, the unfinished, broken or even unloved. We are on a constant study of the space between perfection and imperfection.
The softness and careful fragility of Rui’s compositions are met with powerful severity, revealing strength in their delicacy.

Artistic Director

Rui Zhou

Year of creation



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