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Brand presentation

Designed by German-Swedish duo Andreas Schmidl and Josef Lazo, Lazoschmidl, separates themselves through their playful and gender-disrupting approach to conventional menswear. Debuting their first collection in Stockholm in 2017, the brand combines fashion, design and writing. Through their ‘conceptual’ brand aesthetic, Lazoschmidl breaks the boundaries of innate sexual conscience with each garment.

Artistic Director

Andreas Schmidl

Year of creation



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