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Brand presentation

Maison established in Paris by Lutz Huelle and David Ballu. Lutz’ approach has been described as ‘Decontextualisation’: taking things out of context, reinventing ways to wear a classic wardrobe, working on structure, volume and identity. His way of mixing and matching different genres and types of garments- Sportswear and Evening, Casual and Formal, Feminine and Masculine turned out to be prophetic-it has since become an integral part of the fashion landscape.

Artistic Director

Lutz Huelle


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