Germanier x DS Automobiles

July 11, 2020

In 2013, after two years at the HEAD in Geneva, he joins Central Saint Martins in the Womenswear section. Finalist for the EcoChic Design Award 2014-15, he is entrusted with the design of the first sustainable collection for the Chinese luxury brand Shanghai Tang. On his return from Hong Kong, he joined the leather department of Louis Vuitton as an intern. He will return there after graduating from Central Saint Martins with honors. In 2018, the Germanier adventure begins. He presents his first collection in February the same year. In 2019, his sustainable and glamour fashion catches the eyes of the LVMH Prize jury, he ends up semi-finalist.

DS Automobiles is revealing ‘’Un Autre Regard”, a unique editorial fashion photo shoot came from a meeting of designs from different disciplines, connected by an avant-garde spirit. Identified by the Fédération de la Haute Couture et de la Mode as emerging brands, BLUE MARBLE, BORAMY VIGUIER, EGONlab, GERMANIER et MANSOUR MARTIN had characteristic looks to their work. Along the Seine, downstream from the Palais de Tokyo where these talents usually show off new trends, the photographer Paul Franco took over the Château de Bizy to reveal his vision for Paris Fashion Week 2020. Five images have been staged in the castle’s courtyard and gardens with DS 3 CROSSBACK E-TENSE, DS 7 CROSSBACK E-TENSE 4×4 300 and DS 9 E-TENSE.

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